TGP Tutorials & Articles

Traffic Sources: A Variety of Options

by TGPFactory Staff, February 15 2008

Traffic is perhaps the most key element of any adult web site; your web site visitors are the ones generating sales and fattening your pocketbooks. Increased traffic can be achieved through a variety of ways both purchased and earned, many of which we'll discuss below. Keep in mind the same traffic source apply to most any type of adult web site, not just the TGP.

Traffic Trading

Trading traffic with similar adult web sites is the most cost effective (it's free) method of generating and building traffic. The concept is simple: web sites that are alike share a mutually beneficial relationship if each site links to the other. As a surfer on Site A clicks around on thumbnails and links, they could eventually end up on Site B. In theory, the surfer will set aside Site A and explore Site B, potentially generating income for the webmaster of Site B. The same principles apply to a surfer on Site B who may end up on Site A making sales for that webmaster.

You may be asking yourself, why would a surfer want to leave the original TGP site if they're perfectly happy with the galleries? Well, they wouldn't. So we force the trading partners' sites on them at random. Each time a surfer clicks on a thumbnail or text link, a traffic trading script calculates whether to send the surfer to the intended gallery, or a traffic trading partner, at a specific ratio determined by the site's operator. That ratio is referred to as skim, the process skimming. A typical skim ratio (by our standards) is 60-70% clicks to intended galleries, 30-40% clicks to trades.

But, perhaps the surfer is getting bored and DOES want to leave the site. Most TGP web sites will display what is called a toplist, or top referrer's list, that lists their top 10-30 trading partners. Often, the toplist will appear at the very bottom of the page, so that once a surfer has tired himself on the site, he's presented with dozens of links to other TGPs.

Hard Links

Trading hard links (short for hardcoded links) is very similar to traffic trading, but has several key differences. First, hard links are typically not recipients of skimmed traffic - they appear only in a toplist or other directory on the web site. Second, they are hardcoded into the page's HTML and link directly to your web site, which can often help boost your web site's Google PageRank, and search engine ranking in general. Hard links can be maintained manually by a webmaster, or via automated scripts that check for reciprocal links between your site and the hard link partner's site.

Purchased Traffic

Traffic can also be purchased from traffic brokers like Choker Traffic and Traffic Adept. A traffic broker basically operates a massive network of traffic trading, but instead of a reciprocal trade, you pay them cold hard cash. Depending upon the quality and availability of the traffic, prices can range from $1-10 per thousand hits. Quality you say?

Selling traffic is a very specialized business, and true brokers pride themselves on the variety of categories, methods of collection, nationalities, and more that they offer. On the most basic level traffic can be broken down into many different niches: surfers that are expecting blowjob content, or BDSM, or transvestites. You can sort by originating country, like the United States, or Russia, or Australia. You can select how the traffic was generated, whether a 404 error redirect, exit popup link, trade script, or true clicked hits. Movies, or webcams, or YouTube clone site. The selection is seemingly endless.

Linkdump Submission

Link dumps are exactly what they sound like: web sites that freely allow people to "dump" their link submissions. You can submit your web site URL and title, and sometimes a brief description, to dozens if not hundreds of link dumps, by hand or with submission software. Some of the more popular linkdumps, like FuckingMotherfucker.com, will send hundreds of hits your way. Smaller linkdumps will likely only send you dozens of surfers. There's no guarantee your link will even appear on the site - many are moderated - or that you'll gain much traffic, but traffic is traffic and every bit helps.

Search Engines

Search engine traffic is often heralded as one of the highest quality sources of traffic there is. More often than with any other source, these surfers generate income. Search engine optimization is a highly detailed process and far too complex to outline here, but knowing the basics will help. Here are three basic tips to remember when developing your web site:

1. Use meta and title tags. Add a title, plus description, keyword, revisit-after, and robots meta tags to your HTML code to direct search engine spiders how and when to crawl your site, and what search terms are relevant to your web site. Here's a sample:
   
   
   <title>WN Babes | Wild and Nasty Babes galleries updated daily</title>
<meta name="description" content="Links to free porn, updated daily." />
<meta name="keywords" content="wild,nasty,babes,adult,porn,free,links,tgp" />
<meta name="robots" content="index,follow" />
<meta name="revisit-after" content="1" />

   
   title, description, and keywords should be self explanatory. The robots tag directs search engines where they are allowed and not allowed to go. The index,follow value allows them to index all pages on the web site and instructs them to follow all links on the web site. The revisit-after tag directs the spiders how often to check back, in this case every 1 day.
    
2. Use alt tags for thumbnails. Make certain your TGP script outputs an alt="" tag for every thumbnail, providing the gallery description as alternate text. This creates relevant "spider food" that gives search engines more relevant text to peruse when indexing your web site.
    
3. Build up inbound links. Getting other web sites to link to yours is vital to your search engine rankings. The more inbound links from other web sites you have, the better your own site will rank. For Google, the better the PageRank (a 0-10 number assigned to indicate the site's relevancy) of the site linking to yours, the better chance you'll have at increased rankings and increasing your own site's PageRank.

Banner Advertisements

Even as I write this I'm not certain this is still common practice, but you can purchase banner advertisements on more popular web sites promoting your own. The banner could be in the header of a public forum, or vertical alongside a more popular TGP's thumbnails or as part of a banner farm - a collection of banners grouped all in one place on a web site.

Gallery Submission

Submitting gallery pages to other TGPs can be beneficial to your own TGP site? Of course! And if you're lucky, you'll generate sales and earn some money in the process. By building and submitting galleries to other TGPs, you have the opportunity to include a reciprocal link on the gallery page that links back to your own TGP. A percentage, albeit small, of the surfers that see that gallery will click on that link, generating traffic to your own site. And if you build galleries that promote your sponsors and include your referral code, there are also a percentage of those surfers that will sign up to the pay site and in turn make you some money. You can submit the galleries by hand, or automatically with submission software like Chameleon Submitter.